Texts, Facebook, Whatsapp and Voice calls maybe the main modes of communication, but the age old email is still going strong and is one of the best ways for brands to communicate with the end consumers. The main issue that lies herein is that the consumers will not read your mails and simply filter them as spam or delete them. As a brand, it is important for you that the consumers actually read your emails. To garner better click through rates, there are a few key strategies that one could adhere to. Check out this amazing inforgraphic on the best email marketing strategies.
