Google Runs Parisian Love Ad On Super Bowl

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The most anticipated game of Super Bowl 2010 took place last night and this year we have new champions New Orleans Saints winner who took the trophy of Super Bowl NFL championship. We saw such an exciting match where Drew Brees leads the Saints as they scuttle with the Colts led by Peyton Manning on 2010. Saints quarterback Drew Brees was selected as MVP of Super Bowl 44 after leading his team to a 31-17 win over the Colts, and the first NFL title in club history.

Beyond doubt the game was superbly played by both the teams, but this year we had some the outstanding Super Bowl 2010 Ads. The game was telecasted live on CBS television network and despite of economic downturn, the fact that a commercial during the game ran only for 30 seconds once with the cost of about $3 million is amazing to know. Of course there was more than 100 million across the world for this superb game. On the other hand, due to recession many ad companies backed up for super bowl commercials including FedEx who has had special ads in every Super Bowl for the last twelve years. We saw ads from Doritos, Budweiser, GoDaddy.com, Volkswagen and other. But it was surprising to know that search giant Google has aired an ad for 30 seconds spot called “Parisian Love” during the Super Bowl.

Eric Schmidt, CEO wrote -

If you watched the Super Bowl this evening you’ll have seen a video from Google called “Parisian Love”. In fact you might have watched it before, because it’s been on YouTube for over three months. We didn’t set out to do a Super Bowl ad, or even a TV ad for search. Our goal was simply to create a series of short online videos about our products and our users, and how they interact. But we liked this video so much, and it’s had such a positive reaction on YouTube, that we decided to share it with a wider audience.

The ad is about the story of a man, or is it a woman, finding true love in Paris. Cheering stuff really and with Valentine’s Day is just around the corner; Google couldn’t have picked a better subject. It’s the first Super Bowl ad for Google and one of the few TV ads the company has aired. And if you think it looks familiar, that’s because it is.

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